AI Insights · Timothy · July 2024
Q2 2024 Performance of Top Film & Television Apps on iOS in the US
A glance at the Q2 2024 trends for the leading Film & Television iOS apps in the US, showcasing downloads, revenue, and user engagement. Insightful data provided by Sensor Tower.
In the second quarter of 2024, the Film & Television category on iOS has seen varying trends among the top applications according to Sensor Tower data. Here's a look at how these apps performed:
Disney+ showed a consistent revenue trend around $500K to $600K with a slight increase towards the end of the quarter. Downloads fluctuated between 21K and 26K, while weekly active users saw a decrease from 1.28M to around 1.08M.
RTL+ maintained its revenue between $220K and $280K, experiencing a peak in the latter half of the quarter. Downloads saw significant spikes, particularly in mid-June with nearly 49K, while active users ranged from 138K to 175K.
Crunchyroll revenues were steady, hovering between $160K and $180K. The app's downloads remained relatively stable, with a slight dip to around 7.9K towards the end of the quarter. Weekly active users started at 212K, dipped mid-quarter, but rose back to 223K before a slight decrease to 195K.
Amazon Prime Video saw its revenue fluctuating around $130K, with a slight upward trend in June. Downloads began strong at 35K, peaked at 56K in late April, and then gradually decreased to 29K. Active users experienced a decline from 1.1M to just over 1M by the quarter's end.
Netflix had a more variable revenue pattern with amounts ranging from $98K to $111K. Downloads were consistent, with a peak of 38K in mid-April and ending the quarter around 32K. Weekly active users showed a downward trend from 2.42M to 2.18M.
For more insights and detailed app performance analytics, Sensor Tower's comprehensive data tools offer a deeper dive into the market trends.
